Artists & Cultural Practitioners
A platform for artists and cultural practitioners from Tanzania and beyond.
The Arusha International Cultural Festival is the result of and a learning experience from the UNESCO-Alwaleed Philanthropies “Crafting Change” project implemented in 2025.
Harmonizing Cultural Heritage for Sustainable Development within the Tourism Ecosystem
A five-day international cultural festival in Arusha, Tanzania, bringing together arts, heritage, tourism, entrepreneurship, youth and cultural exchange.
UNESCO–Alwaleed Philanthropies “Crafting Change” project
The Arusha International Cultural Festival is designed as a five-day international platform where cultural heritage, creative industries, tourism and youth economic empowerment come together.
The festival is intended to create opportunities for cultural exchange, business networking, tourism promotion, entrepreneurship and sustainable development while strengthening connections across the tourism ecosystem.
Learn more about AIC FestivalBringing together communities, artists, entrepreneurs, tourism stakeholders and partners around a shared cultural and development vision.
The festival proposal sets out measurable targets across culture, youth participation, exhibitions, performance and economic opportunity.
A platform for artists and cultural practitioners from Tanzania and beyond.
Supporting intercultural dialogue, entrepreneurship and community participation.
Spaces for handicrafts, creative products, fashion and cultural enterprises.
Opportunities for music, dance and other cultural performance groups.
The festival proposal places cultural expression and tourism at the centre of a wider ecosystem of economic and community development.
Promoting handicrafts, creative products and market access for artisans and cultural enterprises.
Celebrating culinary heritage and creating opportunities around traditional food and enterprise.
Showcasing cultural performance and strengthening intercultural exchange.
Connecting cultural heritage with tourism experiences and the wider tourism value chain.
Celebrating traditional clothing, identity, design and cultural expression.
AIC Festival is conceived as part of a wider cycle of mentorship, enterprise development, financial literacy, business networking, cultural exchange and post-festival follow-up.
Arusha provides the setting for AIC Festival and sits within Tanzania's Northern Tourism Circuit. The festival connects cultural experiences with tourism, business and community opportunities.
Explore visual stories around culture, creativity, tourism and the experiences the festival is designed to bring together.
AIC Festival is organized by African Tabasamu Foundation (ATAFO) in partnership with Don Bosco Tanzania, with wider collaboration envisioned across the cultural and tourism ecosystem.
Whether you are an artist, cultural practitioner, tourism stakeholder, partner or visitor, connect with AIC Festival and follow the journey toward July 2027.